RoadWarrior

Designing for Traction

Designing for Traction

Applying business insights onto a series of UI/UX redesigns for RoadWarrior’s website and mobile app to attract new users onto the platform and upsell existing users.

Applying business insights onto a series of UI/UX redesigns for RoadWarrior’s website and mobile app to attract new users onto the platform and upsell existing users.

Mobile Upgrades & Revenue Generation

Mobile Upgrades & Revenue Generation

Clean and modern UI/UX changes for upgrade screens on RoadWarrior’s mobile app brought in revenues from upgrades upon the first day of its implementation and continued to do so.

Clean and modern UI/UX changes for upgrade screens on RoadWarrior’s mobile app brought in revenues from upgrades upon the first day of its implementation and continued to do so.

Upselling on Web

Upselling on Web

Upgrading users on free plans to premium plans that unlock powerful route-optimization and data syncing capabilities with captivating UI/UX design.

Upgrading users on free plans to premium plans that unlock powerful route-optimization and data syncing capabilities with captivating UI/UX design.

Google Play Store Displays

Google Play Store Displays

Designing display screens to attract potential users and gain product traction.

Designing display screens to attract potential users and gain product traction.

next project

RoadWarrior is a route planner designed for professional drivers to plan their multi-stop routes. As one of the few designers working on the product, I reworked the “upgrade to pro” page, designed the “upgrade to flex” page, and app preview screens for Google Play Store.

RoadWarrior 2022

RoadWarrior 2022

Upgrade screens + Google play store displays

Upgrade screens + Google play store displays

RoadWarrior is a route planner designed for professional drivers to plan their multi-stop routes. As one of the few designers working on the product, I reworked the “upgrade to pro” page, designed the “upgrade to flex” page, and app preview screens for Google Play Store.

RoadWarrior is a route planner designed for professional drivers to plan their multi-stop routes. As one of the few designers working on the product, I reworked the “upgrade to pro” page, designed the “upgrade to flex” page, and app preview screens for Google Play Store.